- CROSS, a layer 1 blockchain designed for web3 game development, has seen its price surge more than 58% in 24 hours.
- Gains for CROSS come as top coins retreat.
- While price may dip amid profit taking, bulls may bneefit from overall crypto bounce.
Cross (CROSS) has surged over 58% in the past 24 hours, making it a standout performer among the top 500 cryptocurrencies by market capitalization.
This sharp increase comes at a time when major cryptocurrencies like Bitcoin and Ethereum are experiencing a pullback, with many paring recent gains.
The CROSS token, tied to an innovative layer blockchain project targeting web3 games, has gained amid a number of positive catalysts.
Why is CROSS price up today?
CROSS is an Ethereum Virtual Machine (EVM)-compatible Layer 1 blockchain tailored for web3 game development.
It offers developers plug-and-play software development kits (SDKs), a gaming token protocol, and seamless interoperability with other blockchains.
These features enable game developers to integrate blockchain technology effortlessly, supporting asset ownership and trading for players.
We just hit 400,000 Monthly Acitve Users (MAU) on CROSS PLAY!
Massive thanks 🙏 and keep stackin’, keep diggin’! 💎🙌#CROSSPLAY #Web3Gaming #MinetoEarn pic.twitter.com/FypqHRhDzC
— CROSS PLAY⛏️ (@crossplay_xyz) July 14, 2025
The CROSS token powers various functions on the L1 – gas, governance, and staking. It benefits from its fixed supply and increased onboarding of games, with its goal being to scale web3 gaming by bridging traditional web2 games with decentralized ownership.
CROSS token’s impressive gains of 58% in the past 24 hours bucks the pullback seen with BTC and ETH.
While the mega caps are seeing a retreat, CROSS has spiked more than 180% in the last week, with this uptick coming amid a wave of listings on major cryptocurrency exchanges.
This has happened since early July, when CROSS began trading on prominent platforms, including Binance Futures, Bitget, Bybit, KuCoin, and Gate.io. Exchanges have listed spot pairs and futures for the token, significantly boosting its visibility and accessibility.
Like in other scenarios, these milestones have attracted upside pressure and driven trading volume higher.
#BitMart will list Cross (CROSS) @cross_protocol🔥
CROSS is an EVM-compatible Layer 1 blockchain designed for Web3 game development. It offers plug-and-play SDKs, a gaming token protocol, and seamless interoperability.
💰Trading pair: CROSS/USDT
💎Deposit: Available
💎Trading:… pic.twitter.com/VpYHS5tWUh— BitMart (@BitMartExchange) July 11, 2025
For instance, CROSS has surged more than 350% since July 6, 2025 when it rose from lows of $0.04657. The altcoin touched its all-time high of $0.2874 on July 11.
While price is down 25% since the peak, bulls are showing fresh upward momentum.
Crypto pullback? What does this mean for CROSS?
As noted, the broader cryptocurrency market is currently experiencing a pullback with major coins like Bitcoin and Ethereum facing downward pressure after recent rallies.
However, despite this pullback, CROSS has demonstrated notable upside strength.
The token’s price trajectory suggests continued investor confidence, particularly as the web3 gaming sector picks new traction.
In this case, the price of CROSS could benefit from new inflows, particularly as top coins bounce amid macroeconomic and regulatory developments.
